During the recent Milan Design Week the iconic Italian design brand Fornasetti launched the unveiling of their latest creations, a capsule of eleven unique and striking rugs. Designed to be the conversation piece of the spaces they are in the bold aesthetic is sure to catch attention.
This Milanese Atelier is known for their no-holds-barred use of whimsy and this collection is no different. Whether your space is a study of architectural symmetry, or the soothing tones of nature and botanicals guide your design choices, there’s an eye-catching option that will complement your style. Each silken rug shimmers with rich and luxurious colors that are as beautiful to feel as to look at.
The Pensèe rug decoration comes from a mixed technique work produced by Piero Fornasetti in the mid-Forties. The surreal theme, a human eye inside an open violet, was later reworked in black and white to become one of the beguiling variations of the female face in the series “Tema e Variazioni”. The colour version is now reborn, in all its chromatic variety, in the splendid fabric nuances of the new Pensée rug.
The new collection is made according to the ancient production techniques of Tai Ping, a historical atelier that has been creating precious carpets using the age-old method of hand tufting since 1956. With this traditional approach, the rug comes takes about three months. The hand-tufting master skillfully selects a combination of wool and silk threads to create a variety of shades or full colors, while guiding them through a mechanical needle from the back to the front of the rug. After finally shearing the top fleece, which creates a variety of depths and effects, the decoration ultimately reveals that special definition and consistency which only hand-tufting can truly convey. Meticulous control over every single phase of the production cycle, from the finishing of the raw materials to the use of precious New Zealand wool and Chinese silks, from coloring to finishing, ensures every single product is unique and of the highest quality.
-Fornasetti
The snake decoration found in the Rug Peccato Originale, originally named Serpe, is part of Piero Fornasetti’s output from the Fifties. The new rug presents it in a mesmerising mixture with a background of leaves, a theme borrowed from the Leopardo chest of drawers, designed in the Fifties and become one of the iconic Fornasetti pieces.
Rug Re Sole, the sun occupies a privileged position in the Fornasetti repertoire of natural forms and is one of the major motifs in the Atelier’s visual universe. A predilection in part justified by the fact that for years in the early Forties, at the request of Gio Ponti, Piero Fornasetti designed almanacs on a lunar theme to be given as Christmas gifts. “Re sole” is a decoration from the mid-Fifties, now the star of this pure wool rug from the new collection.
The visual theme of this rug is the fusion of two subjects, Madrepore and Fiori Marini, both created by Piero Fornasetti in the early Fifties. Of all the decorations inspired by nature, this is among the most abstract in the Fornasetti oeuvre. The use of delicate silk enhances the incredible variety of colours and gives the design added brightness and color.
Rug Lampuga, the protagonists of the many Fornasetti motifs inspired by nature include fish, shells, flowers, birds and butterflies. The large fish on the Lampuga rug is a decoration created by Piero Fornasetti in the early Fifties, reworked here in a faithful transposition in wool and silk.
Fornasetti’s art is rooted in the treasure trove of natural forms and relates to an interest in the soft and simple shapes of nature. The stylised, bi-coloured leaves of the Erbario rug were originally designed and applied by Piero Fornasetti on the Foglie screen of 1954. Today, transposed onto a soft surface, they shine in all their brilliant colour thanks to the skilful weaving of delicate silk, which contrasts with the wool of the base.
Featured Image Rug: The decoration of the High Fidelity rug comes from a group of drawings from the Fifties. Cats are undoubtedly among Piero’s favorite animals, he had more than one in the house and loved to watch them. His contemplation led to a long set of variations on the theme – from crouching and sleeping to sitting on four legs – and was also applied to the famous cat-themed porcelain ornaments.
TO EXPLORE THE FULL COLLECTION VISIT: FORNASETTI
Photo Credits: Fornasetti
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