Masters of capturing the essence of the Italian way of life, Acqua di Parma has released a modern incarnation of their classic cologne. Heir to a proud tradition of refinement and style Colonia Pura provides a the warmth of a sunny atmosphere and an appreciation for refined joy. The Colonia Pura man is a man of style,  manners and taste. He is both a husband, father and explorer of new avenues of cultivated pleasure. He takes tremendous pride in his heritage and is aware of where he came from. This said, he still has a restless, youthful energy that manifests…