No matter how beautiful something is some people just can’t live in a copy and paste world and need an environment that is truly just for them. That is where the world renown French-Moroccan luxury interior designer Rita Chraibi comes in. She has a remarkable list of clients from Miami to Morocco, New York to Paris. The palaces, princes, hotels and Hollywood stars who all look to Chraibi for perfectly remarkable designs know that she delivers what no one else can. Singularity.

Rita Chraibi, formed a concept she calls Only Once, where each piece of furniture and design you will see is exclusive to the space, created one singular time and then, shockingly, she breaks the mold, never to be used again.

‘’ Only Once is like dressing a supermodel for a once-in-a-lifetime runway show. Creating a unique piece that will never be repeated is an original but challenging thing, making every interior a masterpiece.”

– Rita Chraibi

She has an award-winning eye, trained in the finest design school, the Camondo School in Paris. Upon accepting a client she begins crafting each individual element and brings it to her craftsmen, outside of Casablanca, who make visions a reality, piece by piece. The leather craft, stonework, weaving, carving, and so much more, all slowly come to life in Morocco.

Famously, she is known as the designer that Louis Vuitton chose to collaborate with for the first time in its history. The French fashion brand wanted to partner on a luxury real estate venture in New York and chose Rita Chraibi as the interior designer for this unprecedented project, the world-famous Louis Vuitton Residence at 111 W57th Street, also known as the Steinway Tower; the super tall residential landmark skyscraper in Manhattan. In 2023, she won the outstanding recognition of The Worldwide Interior Design Awards in the United Kingdom for the Best Luxury Residence in the World.

It was this Louis Vuitton Residence that caught actor (famously the Gossip Girl heart throb) and musician Ed Westwick’s eye when he and his wife, Amy Jackson, discovered that they were expecting their first child together. Westwick knew that they wanted something genuinely special for their bundle of joy and sought out Rita for a one-of-a-kind nursery for their home in England. Immediately, they hit it off and have been loving the process of designing the baby’s nursery together as Chraibi is known for her family values almost as much as she is known for interior designing.

Westwick was a guest of honor at the recent unveiling of the Only Once concept at the Steinway Tower in Manhattan this year. There, high in the rarified air of Penthouse 69, guests chatted and explored the stunning apartment design. The rarest Calacatta gold marble dining and console tables twinkled as the flecks of pure, naturally occurring gold in the marble caught the light.

We found exciting details around every corner, such as when feeling the underside of the coffee table your fingertips are immediately surprised by not feeling the coolness of the marble as anticipated, but yet the supple feeling of fine leather and firm stitching lining the table’s underside. Or the unique beveled edge of the Calacatta gold marble dining table, which boast a brass inlay that took her craftsmen ten attempts, ten broken slabs of Calacatta, to finally insert the inlay perfectly and add to it a chic level of tasteful consideration and sophistication.

The surfaces of the primary bathroom resonated a spa like atmosphere as the glimmering onyx floors and walls provided a canvas to the space, punctuated by the stunning silver pedestal soaking tub beside the walk-in shower, which features a jaw dropping view of Manhattan below.

The primary bedroom held added elements of the exotic as Chraibi believes that your bedroom should be a space that welcomes storytelling and brought some of her own Moroccan flair to the room through soft champagne gold textiles and floor to ceiling curtains that frame the glass wall showcasing the city.

Chraibi carefully chose fabrics from Dedar and collaborated with Hermès to provide the finest leathers and wallpapers. Fine works of art were found throughout the space. Yet, the truest test of any design is how someone feels in it. As the evening went on, canapés and champagne mingling in the night, it was clear that everyone felt how they should feel, welcome, at ease, making new friends and catching up with old ones. As Ed Westwick and Rita Chraibi sat on the deep sea-glass green velvet sofas chatting he asked her for advice on raising his soon arriving newborn, and she offered him similar advice his mother had once told him, “Love them, choose love.”

TO EXPLORE MORE VISIT: Rita Chraibi Luxury Interior Firm

• Photo Credits: Rita Chraibi
• Video: Produced by Les Carats